In September 2021 marketing localization agency, Wordbank approached First Story with an idea: to raise donations for our Young Writers Programme through fun, collaborative activities with their team. We couldn’t have been more thrilled to be selected as Wordbank’s Charity of the Year, and even more excited after meeting the team and hearing that the plan for their first fundraising activity would involve a month-long virtual relay race, connecting excited participants from Wordbank’s network of over 4000 employees across continents, as they explored their surroundings and passed the virtual baton over great distances. And the generous senior management team at Wordbank decided to take the challenge a step further. They agreed to match the proceeds raised when the team hit their fundraising goal of £250!
What happened next was beyond inspiring, and we couldn’t be happier to announce that Wordbank smashed their target, raising £500 for First Story’s Young Writers Programme. Scroll down to read about three Wordbank employees for whom the relay became much more than a jog in the park!
But the fundraising fight is not over. The wonderful team at Wordbank so enjoyed working together that the next fundraiser is already in motion. In December the team will be completing a virtual bake, just in time for some Christmas gorging!
We’d like to say a huge thank you to Wordbank for their generosity – we can’t wait to see what this exciting partnership will bring next.
Wordbank are the marketing localization people. Since 1988, they’ve helped brands reach, inspire and drive action from their customers through localized marketing communications. They are more than their offices in the UK, US, China and Japan, with a network of over 4,000 people across the world. With their unique blend of traditional and creative language services and global digital marketing capabilities, they’ll connect your words to the right people, in the right language, on the right channels.